Summer 2025 is heating up—and so is swimwear fashion. This year’s trends are a bold blend of nostalgic throwbacks, sustainable innovations, and statement-making designs that celebrate individuality, body confidence, and a whole lot of flair. Whether you're planning a poolside party, a beach getaway, or just a hot girl walk by the water, here’s your guide to the swimwear styles making the biggest waves this season.
Retro Revival: ‘90s and Y2K Comebacks
Shop Swimwear: Halter Patchwork Backless One-Piece Swimsuit
Fashion's love affair with the past continues as high-cut bottoms, tube tops, and halter necklines reminiscent of ‘90s and early 2000s style are everywhere. Think bold prints, color-blocking, and cheeky silhouettes that channel the energy of a vintage Malibu Barbie. Metallic fabrics, holographic shine, and ruched details are especially hot, offering that pop-star-on-vacation vibe we’re all secretly craving.
Style Tip: Look for bikinis with side-tie strings, ring accents, or butterfly prints for that extra nostalgic punch.
Sculpted Minimalism: Sleek, Sexy, and Structured
Shop Swimwear: Strapless Bandeau Three-Piece Bikini Set with Cover-Up Skirt
On the opposite end of the style spectrum, minimalist swimwear is dominating with clean lines, neutral colors, and architectural shapes. Think matte black one-pieces with high necks, asymmetric cuts, or square necklines. Structured bodices and supportive underwire tops also give this look a polished, runway-inspired edge.
Perfect for: Beachgoers who love timeless elegance and want to invest in versatile pieces that double as bodysuits for post-beach dinners.
3. Eco-Chic: Sustainable Swim is Mainstream
Sustainability isn’t a trend—it’s the future. And in 2025, eco-conscious swimwear has become both accessible and stylish. Brands are embracing recycled materials (like regenerated nylon from ocean waste), plant-based fabrics, and low-impact dyes. Best part? You don’t have to compromise on style—think biodegradable glitter accents, naturally-dyed pastels, and ethical production.
Look out for: Labels proudly highlighting certifications (like OEKO-TEX® or ECONYL®), and pieces made to last multiple seasons.
Statement Details: Ties, Tassels, and Texture
This summer, it’s all about extra. Swimwear is getting playful with exaggerated bows, intricate ties, fringed trims, and 3D textures like crochet, smocking, and ribbed knits. Whether it’s a bikini with oversized rosettes or a one-piece with strategically placed cut-outs and braided straps, these details take a basic silhouette to a whole new level.
Pro Tip: These styles photograph beautifully—ideal for your summer content game.
Monochrome Magic: All-White & All-Black Everything
Shop Swimwear: Beaded One Shoulder Padded High Cut Bikini Two-Piece Set
Simple but striking, monochrome swimwear is having a huge moment. White swimsuits especially are trending thanks to their clean, fresh, and sun-kissed look. Black remains a forever favorite for its sculpting illusion and effortless chicness. Both colors pair easily with bold accessories like straw hats, metallic sandals, and oversized sunglasses.
Best for: Creating a capsule swimwear wardrobe you can mix and match endlessly.
Sporty Spice: Surf-Inspired and Activewear Crossover
Swimwear this summer isn’t just for lounging—it’s made for moving. Athleisure-inspired designs with zippers, long sleeves, rash guards, and high-performance fabric blends are trending for beachgoers who love paddleboarding, beach volleyball, or just an edgy, athletic aesthetic. Brands are blending style with sun protection, and SPF-rated swimwear is booming.
Hot pick: Zip-up one-pieces in bold neon or color-blocked prints for a sporty-chic look.
Inclusive Sizing & Adaptive Swimwear
The fashion world continues to prioritize inclusivity, and 2025’s swimwear collections reflect this shift. Brands are offering extended sizing, customizable fits, and adaptive designs that cater to a wide range of bodies, abilities, and gender expressions. Representation matters—and the result is a more empowering and diverse swimwear scene.
Trend to support: Adaptive suits with magnetic closures, tummy control options, and bust support across size ranges.
Final Splash: What to Watch For
- Wrap-style tops that mimic sarongs or bandeaus
- Swim skirts and skorts for more coverage with flair
- Mesh overlays and sheer panels for a peekaboo effect
- Matching cover-ups and resortwear sets to complete the look
Conclusion: Dive into Self-Expression
2025’s swimwear trends go beyond fashion—they’re a celebration of expression, comfort, and individuality. Whether you’re vibing with minimalist elegance, nostalgic glam, or eco-conscious design, there’s a swimsuit (or three) waiting to elevate your summer. So go ahead: make a splash, own your look, and soak up every moment in style.
Need help curating your summer swimwear wardrobe? Check out our swimwear collection!